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Founded in 1966 by Casablanca-born Joseph Ettedgui, JOSEPH is a British contemporary designer brand with a strong core of luxury essentials. The brand includes women’s and men’s ready-to-wear, accessories and footwear. The collections are defined by their quality and flawless fit. Under the new vision of creative director Susana Clayton, who joined JOSEPH in 2018, the brand has realigned with Joseph Ettedgui’s original vision; creating a balance between fashion and a timeless wardrobe of luxury essentials.