OSKIA and the concept of nutritional skincare was launched by Georgie Cleeve in 2009 after witnessing first-hand the skincare benefits of MSM, more commonly known as the 'Beauty Mineral'. A natural form of organic sulphur, MSM boosts collagen production, promotes circulation and helps decrease inflammation for a brighter, younger looking complexion. The name Oskia comes from the ancient Greek for "nutrient intake" and "beauty". Oskia is a natural, high-quality range for skin care delivering a supply of nutrients with a double-action approach in order to delay the signs of premature ageing. The brand uses 98% of natural or close to nature ingredients, does not contain paraben, ingredients that could attack the skin and is suitable during pregnancy.