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Fabian Lliguin, a renowned hairstylist and colorist in New York was visiting the Amazon rainforest as an environmentalist educating indigenous people about their land rights and human rights when he discovered the benefits of rahua vegetable oil while he was surrounded by women with fantastically long, lustrous hair that cascaded past their waists. He then decides to take with him a small bottle of this precious oil which will later be found in all Rahua products! The brand was then born, always with the primary commitment to preserve the forest and the tribes that occupy it.
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